HOW IT STARTED:
When the b’ys at Baccalieu Trails Brewing Co. came to us to help them brand their new brewing company we jumped at the opportunity to lend them a hand.
For this project, we went fully custom on the typeface for the main branding. Each letter was crafted by hand to give a truly unique look and brand expression.
The colour palette chosen for this logo came directly from the landscape of the Baccalieu Trail. Using a cool dark grey representative of the rocky coast and the orange from the iron deposits found with the rocks.
What did we do?
We partnered to help create and celebrate:
- a custom-made typeface;
- 3 versions of their logo for their various uses.
All in all, when the project came to a close we had created a truly unique logo using hand-drawn lettering and a colour palette inspired by the land.
If you’re ever in the Bay Roberts area, swing by their taproom for a cold one. Cheers!