Baccalieu Trail Brewing Co.


When the b’ys at Baccalieu Trails Brewing Co. came to us to help them brand their new brewing company we jumped at the opportunity to lend them a hand.

For this project, we went fully custom on the typeface for the main branding. Each letter was crafted by hand to give a truly unique look and brand expression.

The colour palette chosen for this logo came directly from the landscape of the Baccalieu Trail. Using a cool dark grey representative of the rocky coast and the orange from the iron deposits found with the rocks.   

What did we do?

We partnered to help create and celebrate:

  • a custom-made typeface;
  • 3 versions of their logo for their various uses.

Looking forward

All in all, when the project came to a close we had created a truly unique logo using hand-drawn lettering and a colour palette inspired by the land. 

If you’re ever in the Bay Roberts area, swing by their taproom for a cold one. Cheers!